Published on March 25th, 2022
The official Twitter account of Japanese anime series “Jujutsu Kaisen” came under a lot of criticism from Chinese anime fans, after mentioning Taiwan as a country in one of the Tweets.
The production committee announced on the official Twitter on March 22, that the domestic box office revenue of the Jujutsu Kaisen movie 0 has exceeded 13 billion yen. The next sentence is what made this Tweet to be controversial. The Tweet adds: “released in countries around the world one after another! ! The film has also caused a stir abroad, recording number one at the box office on its first appearance in South Korea, Taiwan and other countries“.
This tweet then received a number of protest comments from users who seemed to be Chinese. Jujutsu Kaisen Twitter realized their mistake and deleted the Tweet. After that, they Tweeted the same thing again with the correction, removing the part which implies Taiwan as a country. The new Tweet writes “It has been released one after another overseas, and ranked first in Korea, Taiwan, France, etc”.
The deleted Tweet quickly became going viral on Chinese social media, specifically on China’s Twitter alternative, Weibo, where “Jujutsu Kaisen” was trending for quite some time. Obviously, fans from China were not happy about this kind of mistake from one of the biggest anime franchises. Fans on Weibo commented “Get out of China”, “I can’t forgive any funny anime for the problem of national sovereignty”, “I deleted the post because I want to make money after all”, “I made a correction, but I’m still disappointed I can see through what I want to make money.”
Although in minority, some fans can be seen defending the anime series as well. Comments like “It is a problem on the animation production side, not the problem of the (manga) original author”, “We have to accept the reality. It’s common knowledge in many countries that Taiwan doesn’t belong to China, especially in the West. There is no choice but to unify as soon as possible.” can be seen as well.
Weibo’s official account for the anime “Jujutsu Kaisen” tried to minimize the damage, and apologized for hurting fans, “We are paying attention to what was announced by the official Japanese Twitter account. We immediately contacted the Japanese side and the content of the tweet has now been revised. I sincerely apologize for hurting many net users, especially fans who like “Jujutsu Kaisen”. However, Internet users are flooded with comments such as “Apologize at Weibo and what will happen” and you should “Apologize on Twitter.”